'The Journal', October 2003

Table of content

• Contents
  02

  get ready for a big night in 7
  banish the winter blues with
  Sainsbury's
  Caravan's benefits travel far 11
  fallen on hard times? Caravan
  can help
  homing in on new range 12-13
  the stylish, modern general
  merchandise...

• Forward View
  02

  By Keith Evans, trading director - non foods
  Welcome to the October issue of the journal, where
  the main focus is on the new general merchandise
  ranges that have started to roll out to stores.
  I have been with Sainsbury's just...

• 100 of the best
  03

  MORE THAN 100 new Taste the
  Difference lines have now arrived in
  selected stores.
  The extended range offers
  customers a greater choice of
  premium-quality products,
  including mussels in Thai stock,
  conf it of duck, banon...

• Do it yourself
  03

  SELF CHECKOUTS are coming to
  Sainsbury's.
  Designed to reduce queuing times
  during busy periods, the operator-free
  checkouts allow customers with
  baskets to scan and pack their own
  shopping. And to make the system as
  easy as...

• If I were boss...
  03

  David White, meat and fish counter assistant
  at Pound Lane, sees product l benefiting both customers and colleagues
  One recent If I Were Boss column advocated continual
  training as part of personal development,...

• Bites - What Car? banks on a good deal
  04

  bites
  WHAT CAR?
  BANKS ON A
  GOOD DEAL
  Sainsbury's Bank
  has become the
  new sponsor of
  the Target Price
  column in What
  Car? magazine.
  This regular
  feature helps carbuyers
  ensure
  they don't pay
  over-the-odds for
  a new...

• Deposits made easier
  04

  BANKING WITH Sainsbury's is
  now easier than ever. A new pilot
  initiative, launched in August,
  allows customers to deposit
  money into their savings
  accounts at the customer service
  desk.
  Rachael Geddes,
  communications...

• Ice trip to the Windy City
  04

  THREE SAINSBURY'S colleagues are about to take an all expensespaid
  trip to Chicago.
  The jaunt is a reward for their store's performance during a recent
  Mars ice cream promotion, which allowed customers to buy a Mars,
  Snickers,...

• Mystery customer measure results
  04

  RESULTS FOR the period 5 mystery
  customer measure show a significant
  improvement in overall colleague
  manner with a massive improvement
  of 25 per cent for stores achieving the
  overall corporate target. Key scores
  are shown...

• Retail Eye
  04

  the journal is keeping an eye on tine
  retail world as reported in the national,
  trade and regional press.
  Tesco has launched j
  Tesco Talk, a new home
  phone service in conjunction •
  with utility company Servista. ,,
  In...

• A market marvel
  05

  THERE'S A new market store in
  Pimlico, central London. The store
  capitalises on the growing
  popularity of food halls and farmers
  markets.
  The new store, which opened at
  the end of September, offers
  customers...

• Bites - Handy Mandy
  05

  bites
  HANDY MANDY
  Congratulations go
  toMandyHall,
  Sainsbury's Bank
  champion at
  Chichester, who had
  a great idea to make
  it easier to deal with
  Bank point of sale
  change outs.
  Mandysuggested
  that when a leaflet...

• Pensions reminder
  05

  SAINSBURVS HAS announced a
  number of changes to its pension
  schemes.
  From 28 March 2004, colleagues
  who wish to remain in the final
  salary scheme will have to increase
  their contributions from 4.25 per
  cent to 7 per cent,...

• Record order makes history
  05

  SAINSBURY'S TO You has made it into
  the record books after fulfilling a truly
  enormous order.
  The record purchase, made by Windsor
  International Guides and Scouts (WINGS)
  for its annual camping week, cost more
  than £100,000...

• Celebrating diversity
  06

  THE WINTER months are, for many people, a time for celebrating and
  spending time with family and friends - whatever religion they follow.
  The Hindu festival of Diwali, the Islamic month of Ramadan
  followed by Eid, and the...

• Easy PC
  06

  DESKTOP PCs across the
  Sainsbury's estate are now being
  replaced with more up-to-date
  computer equipment.
  And although the former
  systems might be redundant for the
  business, they are not going to
  waste as much of the...

• How old are you?
  06

  GARY LUCK, store manager at Enfield, is working with his local council to
  promote "proof of age" cards across the borough.
  For all retailers selling age-restrictedgoods - such as alcohol - the only
  way to avoid confusion over a...

• All set for a big night in
  07

  What's your idea of a big night in?
  Whatever it is, Sainsbury's has all
  the right ingredients The nights are closing in and
  temperatures have dropped. Those
  long, hot, lazy summer days already
  seem but a distant memory...

• Timely reminder
  08

  MORE THAN £1 billion worth of food is thrown away
  by UK shoppers every year - because people can't
  remember when their purchases were opened.
  Most products now come with guidelines stating
  how long they will remain fresh, but...

• Up crops e-top-up
  08

  PAY AS you go mobile phone users
  will soon be able to add credit to
  their handsets using e-top-up at
  Sainsbury's.
  The electronic credit system
  uses a wallet-sized plastic card,
  ^ ^ u , ^ ^ ^ When customers want to
  ^ ^ ^ ^ ^...

• Welsh lamb is 'pure' delight
  08

  WELSH LAMB farmed by a group of
  National Trust tenant farmers has
  arrived in Sainsbury's stores
  throughout Wales and selected
  nationwide stores.
  The meat originates from the
  scenic Dolaucothi Estate, which
  means "meadow of...

• A charitable tipple
  09

  INDEPENDENT FISHERIES charity the Marine
  Stewardship Council (MSC) Is benefiting
  from the launch of a new wine, being
  sold exclusively by Sainsbury's.
  Custodia Del Mar - a Chilean
  vintage created especially to
  accompany...

• Bites - Prize bride
  09

  bites
  PRIZE BRIDE
  Ashlea Morris has
  been named
  Sainsbury's Bride
  of the Year 2003.
  Picked from
  thousands of
  entries, the
  Davenport winner
  was crowned
  victorious after
  judges heard how
  she gave up a
  nursing career...

• Old blend
  09

  SUPERMARKET PRODUCTS are
  rarely seen as antique items, but
  Sainsbury's archive team has
  just discovered a truly collectable
  piece of grocery memorabilia - a
  jar of coffee dating back to 1937.
  The item was found...

• Organic hero quest
  09

  Argus
  THE HUNT is on to find the UK's
  best organic producer and
  supplier, as Sainsbury's launches a
  campaign to recognise the
  achievements of its "green"
  heroes.
  As Organic Supermarket of
  the Year, Sainsbury's will...

• Bites - Society Friends
  10

  bites
  SOCIETY FRIENDS
  The Children's
  Society is set to
  receives
  £250,000 cash
  boost after linking
  up with Sainsbury's
  scratchcards
  scheme.
  Since September,
  Sainsbury's has
  given the charity
  20 pence from the
  sale of...

• Follow that tractor
  10

  POPULAR CHILDREN'S character Tractor
  Ted has become the star of a new and
  exclusive range of West Country yoghurt and
  mousse products for youngsters.
  Launched on 26 August, the range is
  available in all 43 of Sainsbury's...

• Shake apple 'n' roll
  10

  SCOTTISH POP fans were treated to music, apples
  and health advice at the Sainsbury's-sponsored Free
  At The Dee music concert on 31 August in Aberdeen.
  Sainsbury's teamed up with the Scottish
  Executive's healthy living...

• Sweet treats for allergy sufferers
  10

  THERE'S GOOD news for food
  allergy sufferers. Sainsbury's is
  adding a selection of sweets and
  desserts to its Freefrom range.
  Designed for the many people
  who suffer from food allergy or
  intolerance, the products are...

• Caravan's benefits travel far
  11

  What happens if you fall on hard times?
  Do you work extra hours? Dip into your
  savings? What if you're retired, can't work
  or your cash reserves have dried up? If you find yourself despairing,
  Caravan - formerly known as...

• Homing in on new range
  12

  It's out with the old and in
  with the new, as Sainsbury's
  introduces its ultra-stylish
  general merchandise range.
  With consumers increasingly
  looking to buy all ttieir shopping
  under one roof, Sainsbury's is
  developing its...

• Fresh news out now
  14

  Sainsbury's
  Magaz/ne has got a
  whole new flavour.
  Take a fresh look at Sainsbury's
  Magazine. There's so much more for
  you, your home and your life.
  Editor Sue Robinson, explains:
  "Our new-look was born from
  talking to...

• A splash of colour
  15

  FRUIT AND vegetable aisles are
  more colourful than ever this
  autumn, thanks to Sainsbury's
  unique purple carrots.
  The vibrant vegetables were
  originally launched in selected
  stores last year and proved such a
  success that...

• Garlic takes root again
  15

  ENGLISH-GROWN garlic is back on sale in stores.
  The root vegetable is usually imported from Spain
  and Argentina, where it thrives in the warm climate and
  rich soil. But thanks to this year's unusually hot British
  summer,...

• Half-sized Halloween
  15

  GETTING INTO the Halloween
  mood, Sainsbury's has launched a
  new range of mini pumpkins called
  Munchkins.
  Ideal for roasting, the miniature
  vegetables are a fraction of the size
  of regular pumpkins, making them
  perfect for...

• Hot off the press
  15

  Get indoors and curl up with tine new-look
  Sainsbury's Magazine.
  The relaunched Sainsbury's Magazine is on now sale,
  offering its readers better value for money than ever.
  The emphasis remains on recipes which look and
  taste...

• Windows shopping
  16

  More people than ever before are
  logging on fortheir grocery shop
  Imagine you've had a busy day at
  work, you're tired, it's pouring with
  rain - and you've got to do the
  weekly shop.
  But instead of braving the
  weather, you...

• Express yourself
  18

  two for one
  Hazel Duddy, customer service assistant,
  Folkestone:
  Why can colleagues only have one staff discount
  card? My husband works in London near a
  Sainsbury's store and is on my card, but since I work
  in Folkestone,...

• Cartoon
  19

  You know where everything is so can you take my list and fill this trolley while I have a cuppa?

• Salient points
  19

  Robert Burridge, deli assistant, Haverhill:
  I'm often asked for directions to particular
  commodities. Why can't we have a simple machine at
  the end of each aisle which would tell the customers
  where an item was to be found?...

• Barrels of prizes to win
  20

  Summer might be over, but you still
  can't beat a nice cold beer!
  To celebrate the launch of Stella Artois Draught Barrel
  In 300 Salnsbury's stores, the journal has teamed up
  with Interbrew UK Ltd to offer readers the chance...

• June competition winners
  20

  Winning the £25 crossword is H Hedge, a veteran.
  For a list of the winners in the rest of the competitions
  featured in the June issue, please send an SAE to
  the journal at the address on page 2.

• Quick crossword
  20

  ACROSS
  3. Plimsolls(5)
  9. Dried grape (6)
  10. System of self-defence (6)
  11. Expel,turnout(5)
  12. Lash(4)
  15. Root vegetable (6)
  17. American city (7)
  19. Without moisture (3)
  20. Housey-housey(5)
  22. lronalloy(5)
  24....

• Solutions to September crossword
  20

  Across: 5. Axle; 7. Altogether; S.Costi; 10. Able; 12. Ebb;
  13. Fiasco; 16. Rabbi; 18. Doe; 20. Bout; 21. Frau; 22. ROW;
  24. Haste; 25. Utmost; 26. Any; 27. Coal; 29. Fish; 33. Accelerate;
  34. Beam.
  Down; I.OId; 2. Comb; 3....

• Cook up an Italian storm
  21

  Bertolli is the new name for Olivio. Bertolli is the most
  popular olive oil brand in Italy and now has a range
  including pasta sauces, pestos, and stir-through sauces
  - giving you plenty of taste and choice at mealtimes....

• Lots of little breaks With Kit Kat
  21

  We all need breaks - they form an essential part
  of everyday life. Nestle Kit Kat recognises this
  fact and to enable you to enhance your little
  breaks, Kit Kat Kubes are being launched. '
  Available on shelves now, Kit Kat...

• Win a guide to fine wines
  21

  If you're looking for a top wine to match the
  perfect meal, then The Wine List 2004 is the
  book for you.
  Written by wine expert Matthew Jukes, the
  book lists the top 250 wines, where to buy them an
  what to eat with them. The...

• In Brief
  22

  COLDHAMS LANE has been busy
  getting to know its local
  schoolchildren. About 250 visited
  the store during a local education
  authority food technology week
  and learned about bread from food
  advisors Janine Jackson,...

• Taking the lead for charity
  22

  SAME RACE, different places.
  Colleagues from Kempshott,
  Beckenham and Lyons Farm braved
  the sun to take part in their respective
  annual five-kilometre Race for Life
  events, raising money for Cancer
  Research UK.
  An...

• An African adventure
  23

  MOTHERS AND undernourished children in
  Zambia have benefited from the generosity and
  expertise of Sainsbury's nutritionist Sarah
  Richards.
  Sarah has recently returned from a six-month
  sabbatical to the southern African...

• It's the business
  23

  EDUCATION AND BUSINESS came together at Thome Road
  when the store hosted the Doncaster Technology Challenge
  for primary and secondary schools across the area.
  Working with Business & Education South Yorkshire, the
  store...

• Putting the fizz into MCM
  23

  CELEBRATIONS WERE in order at
  High Wycombe when the store
  achieved an average of 94 per cent in
  its first-quarter mystery shopper
  results.
  Colleagues were treated to a free
  bucks fizz breakfast. Said store
  manager Nigel...

• Scaling the heights
  23

  BUSINESS CENTRE colleagues, predominantly from
  Retail, have held their own Charity Olympics
  throughout the year.
  Events included the Four Peaks Challenge; a
  coast-to-coast cycle from Workington to Sunderland;
  a triathlon -...

• Have your say
  24

  We asked store colleagues
  whattheythoughtof
  general merchandise
  "I think the new range is superb, i'd
  definitely buy some of the items
  myself. I particularly like the dining
  lines, such as the plates and cutlery.
  They look...