Self-service branch interior photograph
[c. 1950s-1970s]Black and white print mounted on card. Features customers, staff and products.
SA/BR/6/3
Guidelines for preparation and handling of provisions
[c. 1950s-1960s]Includes: A5 binder detailing shelf life of perishables for self service shops [c.1950s]; instruction leaflet for the handling of cheeses
SA/BR/8/19
Photograph of shop counter with female employee and refrigerated cabinet containing dairy products
10 Nov 1954Photograph appears to be of one of the early 1950s partially self-service stores - possibly Debden (24 The Broadway), Grange Hill (185 Manford Way), Oxhey (7 St Andrew's Road) or Croydon (9/11 London...
SA/BR/16/IMA/1/1
"Q-Less Shopping" poster for [9-11 London Road], Croydon store
[1950]Poster relating to the opening of Sainsbury's first self service store at Croydon. Includes text "It's come to Croydon! 'Q-Less Shopping' Quicker, Easier-at Sainsbury's New Self-Service Store"
SA/BR/22/C/54/1
Final proof of advertisement for new Grange Hill self service branch at 185 Manford Way. The advertisement was to be published in the Chigwell Times, 23 Oct 1953
1953SA/BR/22/G/7/2/1
Final proof of advertisement for new Grange Hill self service branch at 185 Manford Way. The advertisement was to be published in the Chigwell Times and Ilford Recorder, 16 Oct 1953
1953SA/BR/22/G/7/2/2
Advertisement for Sainsbury's self-service store at 132 Lewisham High Street, 1955
1955Advertisement for the new store "the largest all-food self-service in the country" and including illustrations demonstrating how to use a self-service shop.
SA/BR/22/L/31/5
Self-service instructions regarding sizes of packs
16 Jan 1963"COPY OF SELF-SERVICE INSTRUCTIONS (3/63)" regarding the sizes which packs of cheeses and cooked meats should be.
SA/BRA/4/1/3/13
Photograph of customer being served at checkout in a self service store
c. 1960SA/BRA/5/7/2/2/1
Photograph of customer being served at checkout in a self service store
c. 1960SA/BRA/5/7/2/2/2
Image of the exterior of 30/4 Falcon Road, Battersea branch, and adjacent shops
[1960s]The store depicted appears to have been extended from the original counter service store depicted in SA/BR/22/B/12/1/1. The photograph features members of the public passing by the store including...
SA/BRA/7/B/9/6
Image of joint president Alan Sainsbury, Baron Sainsbury of Drury Lane and customer in 2/10 Queensway, Bognor Regis branch on its opening day
[26 Mar 1968]Includes child in trolley seat. Image by C.E. & W.T. Stevens, reference 560/3.
SA/BRA/7/B/27/2/7
Image of joint general manager Robert James Sainsbury in 122 King's Road, Chelsea branch on opening day
[17 May 1966]Shows Robert James Sainsbury and daughter Celia Sainsbury[?] holding hands of Robert James Sainsbury's grandson James Clark. Image probably by Brian Shuel.
SA/BRA/7/C/14/2/62
Image of joint general manager Robert James Sainsbury in 122 King's Road, Chelsea branch on opening day
[17 May 1966]Shows in foreground, from left to right, Celia Sainsbury[?] (Robert James Sainsbury's daughter), Robert James Sainsbury, James Clark (Robert James Sainsbury's grandson), and Elizabeth Clark (Robert...
SA/BRA/7/C/14/2/65
Image of 9/11 London Road, Croydon branch during conversion to self-service
[c. 1949]Photograph by Sussex Commercial Photo Service Ltd, Hove (reference 132/712 ?).
SA/BRA/7/C/41/1/9
Image of 9/11 London Road, Croydon branch interior: view from entrance
[1950]Photograph features entrance to store with baskets, the self-service gondolas (shelves), and on the left counters for meat and other rationed goods. This photograph appears in 'Best Butter in the...
SA/BRA/7/C/41/1/12
Image of 9/11 London Road, Croydon branch interior
[1950]Photograph showing customers in the aisle with products including condiments, pulses and a gondola-end (shelf-end) display of evaporated milk (Nestlé's Ideal Milk).
SA/BRA/7/C/41/1/13
Image of 9/11 London Road, Croydon branch interior: two women customers
[1950]Photograph showing two older female customers in the canned meats, fish, soups and vegetables section. Products include salmon, Sunset and Glenry.. pilchards, Ako Crabmeat, M of F [Ministry of Food]...
SA/BRA/7/C/41/1/14
Image of 9/11 London Road, Croydon branch interior: groceries display
[1950]A variety of items can be seen on sale such as: Hugo's Seville Orange Marmalade; Selsa Finest Self-Raising Flour and National Flour (Selsa was Sainsbury's own brand); Scott's Oats and Quick Quaker...
SA/BRA/7/C/41/1/18
Image of 9/11 London Road, Croydon branch interior: customer being served at checkout
[1950]The photograph appears in JS Journal September 1950 (page 7) with the caption "One of the first customers "Checking out."". The picture also includes a checkout rake and a till. Photograph by The...
SA/BRA/7/C/41/1/19