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Photographs of the new Sainsbury's store in Broadmead, Bristol. It was Britain's biggest self-service store when it opened on 14 November 1961 (according to JS Journal). Includes photographs of a large Christmas cake made by Huntley & Palmers - a prize of a free turkey was given to the 50 customers who guessed the weight most accurately.

Some photographs of the store appear in JS Journal December 1961 and January-February 1962 issues.