Skip navigation Skip hierarchy
Sainsbury Archive Logo
'You have 10 seconds to work out which pasta sauce is the cheaper (Sainsbury's shoppers can do it in 1.)' A3 portrait advertisement proof, c. 1990s with slogan 'Sainsbury's Unit Pricing. Leading by example'. Includes price comparision between two leading brands of pasta sauce and the sub-heading 'Unit Pricing - cost comparison at a glance'.

Also includes photos of 'Dolmio Spaghetti Bolognese Sauce' and 'Ragu Pasta Sauce'.