Television commercial (60 seconds) with “Sainsbury’s. Everyone’s favourite ingredient.” slogan. The 21st advertisement in the celebrity recipe commercials series. This one is done as a spoof of the rest of the series and shows viewers how to 'cheat' by buying ready prepared foods including the Occasions range of prepared party foods. It was due to be shown on television for three weeks from 26 November 1995. The clock number (reference number for the advert) was AMV/SAJC360/060.
The commercial features John Cleese (comedian/actor) in a kitchen full of Sainsbury's foods. He opens various packets "here is one I opened earlier" and places items on plates. Ends with "Sainsbury's. Everyone's favourite ingredient" slogan.
'Everyone's favourite ingredient' celebrity recipe series of television commercials
"John Cleese" celebrity television commercial, Christmas 1995
- Ref. No: SA/MARK/ADV/1/1/3/3/1/26
- Date: 24 Nov 1995
- Level: File
- Extent: 1 file
- Access: Open
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