Skip navigation Skip hierarchy
Sainsbury Archive Logo
Television commercial (30 seconds) promoting Sainsbury’s “Try Before You Buy” service at its delicatessen counters.
It stars celebrity chef Jamie Oliver who is with a friend decorating a house. They are hungry so he goes shopping at Sainsbury’s where he takes full advantage of ‘Try Before You Buy’ at the delicatessen counter. He goes back home but is no longer hungry after all the sampling he did. Slogan “Sainsbury’s making life taste better”.