SA/ART Artwork (10)
SA/AWA Awards (197)
SA/BL Blackfriars (former head office) (399)
SA/BR Branch files (918)
SA/BRA Branch and estates material (58252)
SA/CAR Cartoons (8)
SA/CO Corporate material (681)
SA/CPUB Customer magazines (324)
SA/CR Corporate Responsibility (726)
SA/DEP Depots and distribution network (564)
SA/DES Design (571)
SA/EMP Employees (2253)
SA/EXT External events and issues (16)
SA/FAM Sainsbury family (1388)
SA/FIN Finance (430)
SA/HIS History of Sainsbury's (186)
SA/HIST Historical corporate information (31)
SA/HOL Holborn Business Centre (head office) (4)
SA/IMA Images of Sainsbury's (3459)
SA/LE Legal (41)
SA/MARK Marketing, sales and advertising (11467)
- SA/MARK/ADV Advertising (11411)
- SA/MARK/ADV/1 Advertising campaigns (national and regional) and special campaigns (6995)
- SA/MARK/ADV/1/1 Advertising campaign material (6244)
- SA/MARK/ADV/1/1/5 Making Life Taste Better campaign [1999-2005] (37)
- SA/MARK/ADV/1/1/5/3 Television advertising (36)
SA/PKC Packaging and products (11015)
SA/PR Public relations (5274)
SA/PUB Publications (1130)
SA/REG Regions (12)
SA/RET Retailing (115)
SA/SC Staff communications (980)
SA/SUB Subsidiary and associate companies (1301)
SA/WAR World Wars (49)
SA/WHO Wholesale (12)

Taste the Difference television commercial

Ref. No: SA/MARK/ADV/1/1/5/3/35
Date: [c. Jun 2004]
Level: File
Extent: 1 file
Access: Open

Television commercial (30 seconds) starring celebrity chef Jamie Oliver, promoting Sainsbury's Taste the Difference range.
Jamie Oliver goes to a professional kitchen to meet Michelin-starred chef John Wood, who has been employed by Sainsbury's. John Wood answers Jamie Oliver's questions about the range. Sainsbury's Taste the Difference West Country Farmhouse Extra Mature Cheddar and other products are shown.
Ends with the slogan "Sainsbury's, making life taste better".

Taste the Difference television commercial

Related memories

Comments