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"Butter wouldn't melt in our shop..." magazine advertisement, 1978

Colour advertisement from Family Circle magazine featuring the copy "Butter wouldn't melt in our shop. / You get it straight from Sainsbury's", a photograph of a block of Sainsbury's Slightly Salted Normandy Butter, and the slogan "Sainsbury's. Where good food costs less."

"Butter wouldn't melt in our shop..." magazine advertisement, 1978

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