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  • Contents Page 02

    contents
    features
    in the know with product development 7
    a new knowledge portal could shorten the time it takes to
    get products to the shelves
    we've got the loolc 8
    new packaging for own-brand products makes
    shopping...

  • Forward View 02

    ... from Stuart Mitchell, assistant
    managing director
    Weil, you did it! Your hard worl<, improved systems and solid
    planning, led to a record Ctiristmas and New Year trading
    period. For the fourth consecutive quarter, we've...

  • If I Were Boss 03

    Taking stock this month is John Clive, stock
    control assistant at Lewes Road, Brighton.
    I'd make sure all new starters are fully trained in their jobs. In
    our store, too many new starters leave before their probation
    is up....

  • Record Christmas sales beat rivals 03

    SAINSBURY'S HAD a record
    Christmas and New Year trading
    period last year with like-for-like sales
    up 6.8 per cent for the six weeks to
    5 January - beating both Tesco and
    Safeway. That's all down to the hard
    work of...

  • Anna and the naked chef 04

    WINCHMORE HILL colleague, Anna Wilson,
    is so passionate about food that she went
    along to see the naked chef him'self and
    ended up on stage helping Jamie Oliver
    with his recipes.
    Anna was picked at random from the
    audience -...

  • What's On 04

    new regular column, the journal brings
    you an indispensable guide to what's new
    in food over the coming weeks.
    dates for your diary
    ly. See page 12 to find
    out how to toss the perfect pancake.
    12 February is also Chinese New...

  • Whitechapel gets an environmental check-up 04

    THE ENVIRONMENTAL management
    department took a day out of the business
    centre to give Whitechapel store a thorough
    environmental check-up in December.
    "We know that stores want to be as green
    as possible, and this gave us a...

  • Bites - New MD for Sainsbury's Bank 05

    bites
    NEW MD FOR
    SAINSBURY'S
    BANK
    Sainsbury's Bank
    has a new managing
    director. Tim Pile
    started work on
    1 February, taking
    over from Hamish
    Taylor.
    Timjoins
    Sainsbury's Bank
    from Alliance and
    Leicester where he
    was...

  • Jackpot! 05

    SAINSBURY'S STORES have sold an
    amazing £1 billion of National
    Lottery and Instants tickets in the
    first seven years of the National
    Lottery. To marl< the occasion, Marl<
    Biscoe, national account manager
    of Camelot,...

  • Sainsbury's takes responsibility seriously on the web 05

    KEY STAKEHOLDERS can now find out more about Sainsbury's
    impact on society by logging on to www.j-sainsburyco.uk/csr.
    The web site aims to give key stakeholders - colleagues,
    shareholders, suppliers and customers - information...

  • Smooth changeover to euro 05

    THE FIRST weeks of the euro have been hitchfree
    for Sainsbury's stores in Northern
    Ireland, as well as the Calais wine store, since
    they began taking the new currency on
    1 January. On that day, over 14 billion euro
    notes and...

  • Bites - Loughborough Wins Slice of Cake 06

    bites
    LOUGHBOROUGH
    WINSSLICEOF
    CAKE
    Loughborough got
    to have its cake and
    eat it after the
    store won a
    colleague sales
    incentive on Taste
    the Difference
    desserts for period
    nine.
    The SLICE
    Initiative (Sales
    Linked...

  • Far-sighted sponsorship 06

    SAINSBURY'S HAS teamed up with
    the Hampshire Association for the
    Careofthe Blind (HACB)and
    sponsored a leaflet which helps train
    the general public in how to guide
    people with sight loss.
    The leaflet was launched at
    Hedge...

  • Sharing pay brings reward 06

    SAINSBURY'S HAS received an award
    from Sharing the Caring tor its support of
    payroll giving. The award was presented
    by Michael Martin, Speaker of the House
    of Commons at a ceremony at London's
    Palace of Westminster.
    During...

  • Trolley donation in the news 06

    WANTAGE STORE made its local newspaper
    after rushing to the aid of a customer who
    required a special trolley fitted for her disabled
    daughter.
    When regular customer, Mrs Lassiter
    requested a specially fitted trolley...

  • In the know with product development 07

    New products will
    soon be winging
    their way to
    supermarket
    shelves guicker
    than ever before
    thankstothehelpof
    a new computer
    tool being piloted by
    Sainsbury's product
    developers. Atrial of the new knowledge portal...

  • We've got the look 08

    There's been a quiet
    revolution in own-brand
    packaging recently, with
    a fresh and clean new
    design that aims to make
    Sainsbury's quality
    clearer to customers. Sainsbury's takes great pains to
    ensure that the best,...

  • Testing, testing, testing 09

    f/ie/oarna/discovers
    how product
    testing is helping
    Sainsbury's really
    betheFirstforFood.
    Sainsbury's enjoyed outstanding
    success in ttie 2001 Quality Food and
    Drink awards, winning more
    accolades than any of its...

  • A taste of things to come 10

    Bread, milk, eggs, baked beans... Do you buy the
    same items week in, week out? It's easy to get in
    a rut with your shopping list. But there is a way
    to inspire consumers to try something new. Ask anyone who has tried -...

  • Are you being good to yourself? 11

    Gill Fine, company
    ^. nutritionist tells
    * the journal aboutthe
    nutrition team's plans
    to make healthy eating
    ' tasty and fun in 2002.
    The start of a new year is when many of us think
    about living a healthier lifestyle and...

  • It's a toss-up! 12

    With Pancake Day just around the
    corner on 12 February, you'll no doubt be
    trying to remember how to toss that
    perfect pancake. And who better to ask
    than Sainsbury's own inspiration chef,
    Stephen Parkins!
    This was Stephen's...

  • Put a bit of romance into Valentine's Day 12

    WHETHER YOU want a helping hand with that
    romantic meal, or to add a bit of excitement to
    Valentine's Day on 14 February, Sainsbury's
    has something for everyone. From tasty
    timesaving romantic meal options from
    Sainsbury's...

  • Putting on the fizz 12

    SAINSBURY'S CLASSIC Cola has been reformulated to
    add even more fizz to the shelves!
    The thirst-quenching cola drink carries a full spicy
    aroma and rich caramel flavour and includes the following
    lines:
    • Regular - a...

  • Passionate about food 13

    Innovation chef,
    Stephen Parkins,
    helped developthe
    new Oriental range,
    which comes into
    stores early this
    nnonth. He shares
    some of his favourite
    Oriental recipes with
    /ouma/readers.
    Peking duck
    Here's a quick way to...

  • Oriental feast set to treat 14

    J the journal celebrates this month's launch
    of Sainsbury's new Oriental range by
    looking at how exotic tastes of the East will
    get this year off to a flying start. 2002 is the Year of the Horse, and
    riding in with the Chinese...

  • The magazine that's good enough to eat 16

    Good old-fashioned mash was the flavour of the month
    in January - and all because of Sa/nsibtvr/'s Magaz/ne. Chef, Nigel Slater, cooked up some
    mouth-watering mash recipes in the
    January issue of the Magazine and
    sales of...

  • In Season 17

    Jane Curran, food & drink editor of
    Sainsbury's Magazine, inspires you
    to think seasonal fruit and veg.
    January and February may be dark, damp and
    depressing, but there is plenty of
    seasonal produce around - much
    of it...

  • Shaw's colleague is Olympic torchbearer 18

    SHERRI LYNCH, Shaw's 2001 President's Award winner had
    an appointment with history on 28 December 2001. She
    became Olympic torchbearer number 138, carrying the
    Olympic flame two-tenths of a mile through Concord, New
    Hampshire...

  • Sister Cities 18

    Wakefield, Rhode Island
    Shaw's colleagues made Christmas special for terminally ill
    children. Associates from the support centre worl eight-hour shifts to benefit the Make-a-Wish Foundation which
    grants wishes, such...

  • Be a good sport 19

    Thousands of
    colleagues across
    the country regularly
    prove there's a lighter
    side to working life
    by socialising after
    the day is done,
    playing together in
    sports teams. Here's
    a round-up of some
    of those teams. A great...

  • Win a pair of rugby tickets 19

    Continuing in the sporting vein, the journal
    has obtained a pair of tickets from Tetley's,
    the official beer of England rugby, for the
    clash between England and Wales in the Six
    Nation's Competition at Twickenham on
    23 March...

  • Sainsbury's shows its heart 20

    Colleagues from stores,
    depots and central
    departments have spent
    the past year generating
    funds forthe British
    Heart Foundation (BHF)-
    Sainsbury's chosen
    charity for 2001-
    pronnoting the company's
    commitment to...

  • Big hearts indeed 21

    Many colleagues, in addition to
    fundraisingforthe British Heart
    Foundation, also collected money ;
    forthe Children in Need appeal,
    which took place late last year, f/ie ;
    yourna/doesn't have enough space
    to include all the...

  • Express yourself 22

    spot on, boss!
    June Shepherd, in-store sampler,
    Loughborough:
    I thought Bryan Quirk was spot on with
    what he would do "If he were boss" in
    the Decemberyourna/. His comments
    about paying colleagues more to
    encourage staff...

  • Cartoon 23

    I'm not being ageist! She is my grandma!!

  • Salient Points 23

    Joyce Leabourne, customer service
    assistant, Poole:
    Poole is rarely mentioned in the journal,
    and we are such a friendly store with
    excellent colleagues. I am due to retire in
    February 2002, and after 12 years' service,
    have...

  • Bob brings birthday tidings 24

    IT'S BEEN 12 months since the new
    Maidstone store opened, and to
    help celebrate its first birthday.
    Bob The Builder popped in for a
    special shoot.
    Customers and children had the opportunity
    to have their picture taken with...

  • Cider comes with season ticket 24

    ONE LUCKY customer at Leeds now has
    two season tickets for Leeds United - thanks
    to a competition held at the store in
    conjunction with Strongbow Cider.
    The winner of the free prize draw, Pat
    Marshall, is pictured receiving...

  • Harrogate's open for business 24

    HARROGATE'S REOPENING after its
    refurbishment made the local newspaper,
    and star of the show was ten-year-old
    Robert Umpleby, who cut the ribbon.
    Robert, a pupil at Birstwith County
    Primary School, was bought shares by...

  • Lordshill helps local youths 24

    LORDSHILL STORE in Southampton has
    worked closely with others nearby to set up
    and fund a project which hopes to empower
    and develop the potential of local young
    people.
    The Lordshill Youth Project is aimed at
    young people...

  • They're the goodies guys 24

    EAST M AYNE store stepped into the breach to
    provide1,000 goodie bags at the Children's
    University Award ceremony after a local rival store
    allegedly let them down, with just a week to go.
    Education Action Zone, a...

  • Top of the charts 24

    WEDNESFIELD STORE
    manager, Martin Comes
    popped into the studio to
    donate a chegue to New Cross
    Hospital Radio Wulfrun's Pete
    Hickman, who presents a
    weekly chart and dedication programme for children
    and young people at the...

  • Equipped to teach 25

    DONCASTER'S THORNE Road
    made it into the local newspaper
    when store manager Nick Allcock
    presented Kingfisher School with a
    variety of books, musical
    instruments and cookery
    equipment - thanks to Sainsbury's
    Equipment For...

  • In another planet 25

    NEWBURY STORE has put in a stellar
    performance to receive a certificate of
    excellence at the Mars Awards for the
    Environment in Berkshire.
    Code controller, Jenny Campbell, and
    community officer, Tony Green, accepted...

  • Raising Awareness 25

    COLLEAGUES AT Washington Savacentre
    have raised an impressive £1,556 for the
    Breast Cancer Awareness charity.
    The total was achieved through various
    fund-raising activities within the store, with
    help from four colleagues,...

  • Sainsbury's 7's supports students 25

    SAINSBURY'S NOW sponsors an Inter-university
    sports day, formerly ttie Ctiristie Cup, and the
    Group's graduate recruitment team attended ttie
    inaugural competition In Liverpool late last year.
    The Sainsbury's 7's Cup saw...

  • The Maltese fashion 25

    JENNY PESKETT, from Crayford
    store, was holidaying In Malta,
    trying to choose fabric for an
    exclusive evening gown for her
    store's Christmas bash, and this
    Is what she found.
    Now all she needed was an
    orange fleecy-type...

  • October competition winners 26

    Winning the £25 crossword is Jerry Bridson at Sedlescombe Road. The £10
    wordsearch goes to M Stuart at Basildon Savacentre.
    For a list of the winners in the rest ot the competitions featured in the October
    issue, please send...

  • Quick Crossword 26

    ACROSS
    1. Conducive (10)
    7. Weak (5)
    8. Break up (7)
    10. Fully (8)
    11. Prejudice (4)
    13. Angry (6)
    15, Peril(6)
    17. Declare (4)
    18. Dig (8)
    21. Building (7)
    22. Gruesome fiend (5)
    23. Blockade (10)
    DOWN
    1. Festival...

  • Solutions to December crossword 26

    Across:1 Christmas: 6 Dates:
    9 Radon:lo Multitude:
    11 Bureaucrat: 12 Itch: 14 Frailty:
    15 Aviator: 17 Satsuma: 19 Anklets:
    20 lced:22 Cinderella:
    25 Interfere: 26 Excel: 27 Yeast:
    28 Disclosed.
    Down:l Carob: 2 Redbreast:
    3...

  • Win a monster prize 26

    Win a monster prize

  • Wordsearch 26

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  • Win a holiday! 27

    You could be in with a chance of winning a great
    holiday to Cornwall, provided by Central Vacations.
    the journal is your magazine, and we want to make
    sure that it's relevant, up to date, and contains all the
    information you...

  • Win a trip to Tenerife 27

    Tenerife
    Reef brings together a natural blend of exotic fruit juice
    with the cutting edge of vodka, making it delicious and
    easy to drink. Reef is the No.1 tasting fab range
    according to consumer research and has the...

  • Win Brita's new water-filter kettle 27

    The UK water filter market is now worth
    morethan £70 million a year-and
    Sainsbury's is a leading retailer in the
    market. Around 1.4 million cartridges
    will be bought in its stores this year.
    There is still huge potential in...

  • That's what I call service! 28

    Congratulations to everyone who has been nominated for
    a Great Service Heroes award. The judges received over
    350 nominations-and they made their final decisionjust as
    the journal went to press. See the panel, right, for the...