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  • Contents 02

    features
    heroes hall of fame 10
    Sainsbury's celebrates its Local Heroes
    rewards are sweeter with nectar 11-14
    your essential four-page guide to Nectar
    ^ • H H ^ ^ s m ^ access all areas 16-17
    ^ B ^ ^ ^ I ^ ^ H j ^ how...

  • Forward View 02

    From assistant managing director Sara Weller
    This month's big news is of course the launch of Nectar. We
    have teamed up with some of the UK's biggest brands - BR
    Barclaycard and Debenhams - to deliver a fantastic...

  • A revolution in customers services 03

    THERE'S A QUIET revolution in
    custonner services - and it's set to
    transform Sainsbury's relationship with
    its customers.
    The new customer contact
    management programme (CCMP) will
    link all Sainsbury's customer...

  • If I were boss... 03

    you'd
    send
    Steve Wherry, who is deaf, takes up the cause of
    disabled people. Steve is a pensions administration
    officer at Streatham.
    If I were boss, I would establish a Sainsbury's disability centre.
    This would seek to...

  • Double celebrations for pharmacies 04

    CONGRATULATIONS TO Carl
    Byrne, Sainsbury's preregistration
    pharmacist of the
    year. Carl, from Fallowfield, was
    presented with his trophy by
    Martyn Hardy, general manager,
    pharmacy (left) and Mel Smith...

  • Facelifts for 12 stores 04

    THE REINVIGORATION programme continues in
    September with eight ref urbishments, one new pharmacy,
    two new Locals and one new store.
    Whitley Bay in Tyne & Wear now has a new pharmacy
    and eight stores have opened after...

  • Fruit in schools heads north west 04

    CHILDREN FROMthe north
    west are the latest to benefit
    from Salnsbury's fruit in
    schools scheme.
    From September,
    children aged seven and
    above in approximately 100
    schools in the north west
    will be given a free supply...

  • Retail eye 04

    In a new regular colunnn, the journal
    keeps an eye on events in the retail
    world as reported in the national
    trade and regional press.
    I Woolworths is axing trials of Spar
    concessions in its stores. The partnership
    began in...

  • Bites - Charitable Fund Supports Emergency Appeal 05

    bites
    CHARITABLE
    FUND SUPPORTS
    EMERGENCY
    APPEAL
    TheSainsbury
    Charitable Fund
    has made a
    donation tothe
    Disasters
    Emergency
    Committee
    Southern Africa
    Crisis Appeal,
    which raised E3
    million in pledges
    just 24 hours...

  • On-line awards for bank 05

    Sainsbury's Bank has received
    two awards from Voiir Money
    magazine. For the second
    consecutive year, Sainsbury's
    Bank has been voted Best
    Internet Personal Loan Provider
    and also picked up an award in
    the Best Internet...

  • Successful bakers use their loaves 05

    SAINSBURY'S IN-STORE bakers celebrated their
    own Oscar night in July with the sixth annual
    bakery team of the year awards attended by 300
    colleagues from retail and trading along with
    representatives from 38 suppliers.
    The...

  • Three cheers for cheese team 05

    THE NANTWICH cheese show in August saw
    Sainsbury's win three first prizes - more than any
    other major supermarket.
    The three Sainsbury's winners were Scottish
    Mature Cheddar, Mature Farmhouse Half Fat
    Cheese and Organic Goats...

  • Bites - Trade Hots Up After Fire at Tesco 06

    bites
    TRADE HOTS UP
    AFTER FIRE AT
    TESCO
    When Tesco's
    flagship store at
    Sandhurst in
    Berkshire was
    destroyed by a fire,
    Sainsbury's
    Watchmoor Park
    store saw a brisk
    uplift in businesstrade
    was up an
    average of 40...

  • Power to the people 06

    GREENWICH IStaking
    customer service to new
    heights ttianks to a
    battery-powered car on
    loan to the store.
    The car is part of Ford's
    "Think @bout London" initiative which aims to demonstrate the
    environmental benefits of...

  • Spud you trace 06

    FORTHEfirsttime ever, using
    Internet technology, Sainsbury's
    customers will be able to trace
    organic produce right back to the
    farm on which it was grown.
    The scheme will initially be
    trialled using organic potatoes and
    if...

  • Traveller's cheque 06

    MRS J BENNETT, who shops in
    Cheshire Oaks store was the lucky
    winner of £2,000 worth of holiday
    vouchers recently. The award was
    made in celebration of the fact she
    was the 50,000th Sainsbury's
    Bank travel insurance...

  • A juicy total for Barnardo's 07

    CHILDREN'S CHARITY Barnardo's is now
    £10,000 richer thanks to Sainsbury's
    strawberries.
    Sainsbury's supported National Strawberry
    Day on 13 June by donating 4p per punnet of
    strawberries sold to
    Barnardo's. An
    Impressive...

  • Bites - Ditch that List 07

    bites
    DITCH THAT LIST
    Sainsbury'sis
    testing a'Pocket
    Shopper' device
    that allows
    customers to
    create a shopping
    list by scanning
    the barcodes on
    empty pacitets
    they need to
    replace. The
    scanner fits on a
    Keyring and...

  • Green cone helps reduce rubbish 07

    WEST SUSSEX residents can now
    dramatically reduce their household
    waste thanks to a new food waste
    digester on sale at a reduced cost in
    eight stores.
    The green cone is a composter
    with a difference. It uses solar
    energy to...

  • Savacentres set for success 07

    NEW-STYLE SAVACENTRE stores are
    opening across the country as
    Sainsbury's tests the new format. Four
    have already opened their doors to the
    public in recent weel The first store - at Northfield in
    Birmingham - opened in...

  • Fresh thinking 08

    active:naturals is a first for Sainsbury's.
    the journal f\n6s out how the seed of an idea
    became one of Sainsbury's biggest non-food
    launches in just nine nnonths. Back in 2001, acf;Ve;nafura/s was just
    an idea. Concept...

  • All being well 09

    IN A FIRST for food retailers,
    Salnsbury's has taken its expertise
    from the kitchen to the bathroom and
    the rest of the home In a holistic
    approach to well being.
    activematurals takes Sainsbury's
    expertise In food to create...

  • In Season 09

    Jane Curran, food
    and drink editor of
    Sainsbury's Magazine
    jispiresustothink
    ftasonal fruit and veg.
    As I write, it looks as though we could be heading
    for an Indian summer. So much for waxing lyrical
    about the start of...

  • Sweet like chocolate 09

    SAINSBURY'S OWN-LABEL block chocolate Is relaunched this month
    for the first time In 15 years. With a new pack design, the range has a
    uniform, contemporary look, and offers excellent flavour at great
    value.
    The range Includes...

  • Heroes hall of fame 10

    Thanks to Sainsbury's colleagues, more than £50,000 has been donated to good causes
    through the Local Heroes scheme. Here are just some of the colleagues who have helped their
    communities - and some have even made it into their...

  • Rewards are sweeter with Nectar 11

    Nectar. It's the biggest thing to hit UK
    retailing this year, it's happening at
    Sainsbury's, and it's happening now. Soon, half of all UK households will
    have a new purple and gold Nectar
    card and customers will...

  • Basingstoke brings home the bacon 15

    SHOPPING IS no longer a chore for Basingstoke
    customer Jane Steadman after she won a year's free
    shopping at Sainsbury's - just one of the many prizes on
    offer ih the national Danish Bacon Dream Ticket
    competition.
    Mrs...

  • Choirs hit the right note 15

    right note
    TWENTY-FOUR choirs across the country have proved
    they are on song by winning through to the finals of
    Sainsbury's Choir of the Year contest.
    Having won through the regional and national
    selection rounds, the...

  • Helping drug addicts to a cleaner life 15

    STORES IN the Balham, Wandsworth and Streatham
    areas of London are donating surplus food to charity.
    They have chosen to support a drug rehabilitation
    charity called the Nehemiah Project which claims a
    75 per cent success rate...

  • Access to all 16

    Sainsbury's is working to meet the
    demands of the forthcoming Disability
    Discrimination Act to deliver great service
    to its disabled customers and colleagues. did you knowl
    • the term "disability"
    Includes people with...

  • Cutting costs not quality 18

    A new team has embarked on cutting avoidable costs from the business. Have you noticed toilet rolls are one
    millimetre shorter in length? No?
    It's not surprising - neither has
    anyone else!
    Also, you probably didn't know
    that...

  • Sister cities 20

    Shaw's and Sainsbury's have both had new-look
    stores at Stratford this year. Stratford, London
    Stratford's family atmosphere was
    on show in August when the store
    reopened after reinvigoration.
    Longest-serving colleague Lil...

  • Wat-er result at Shaw's sale 20

    FORTY-THREE Shaw's stores throughout Maine
    and Connecticut held a two-day sale on 2 and 3
    August. Over 268,000 cases of product were
    shipped to the 43 participating stores.
    The sales intensity on Friday surpassed even
    the...

  • Cover your car for free 23

    Sainsbury's Bank is celebrating the launch of its new car insurance
    by offering ten colleagues the chance to win free car insurance for
    12 months.
    The new deal offers you everything you're looking for, but for
    less than you...

  • Win a luxury weekend in Scotland 23

    Seasons Holidays pic is offering you the chance to win a
    luxury short break for two adults at Brunston Castle,
    Ayrshire, Scotland. Set in 25 acres of landscaped
    grounds, the resort has outstanding leisure facilities
    including...

  • Cartoon 24

    I'm really pleased and I,m sure everyone is happy for me

  • Express yourself 24

    offers across the water
    Matthew Tennis, nightshif t
    replenishment assistant,
    Forestside, Belfast:
    My colleagues and I are somewhat
    miffed that the SSA continues to
    overlook colleagues in Northern
    Ireland, in terms of...

  • Salient points 25

    Homebase discount
    Charley Banbrook, night shift assistant,
    Streatham Common:
    It seems a shame that our staff discount at
    Homebase stores has now ended, not just
    because, in future, we have to pay full whack for
    our wallpaper...

  • Breast foot forward 26

    DONNING THEIR trainers and
    waterproofs, 14 colleagues from
    Lyons Farm in Worthing braved
    wind and rain to take part in
    Cancer Research UK's Race for
    Life. They made up a group of
    3,600 women participating in
    the five-mile...

  • Canoe believe it 26

    MARTYN WILLIAMSON is representing his country at the Canoe Polo World
    Championships in Germany this month-thanks in part to colleaguesat
    Kingsway in Derby, who helped raise money for his travelling expenses.
    A fund-raising day...

  • In Brief 26

    Here's a brief run-down of
    what's been happening
    across the country.
    STANWAY colleagues were in pole
    position after raising £15,000 for a
    local Down's syndrome charity from a
    go-kart race. Meanwhile, the store's
    Florence...

  • Teamwork to a tee 26

    WHEN A team of Sainsbury's top
    golfers took on Asda and Tesco in a
    championship - it was Sainsbury's
    colleagues who walked away with
    the winners'trophy.
    Enthusiasts from across the
    country took part In the event, held
    at...

  • What a knockout result 26

    SIX COLLEAGUES at Woolton in Liverpool were game for a laugh when they agreed
    to take part in an It's A Knoctouf tournament during the Liverpool Show.
    They raised £300 which went to Children Today, a charity that provides...

  • Colleagues, in peak condition, scale new heights 27

    MORE THAN 40 Holborn colleagues - from retail
    change, retail support and formats - put their
    stamina and fitness levels to the test when they
    took part in the Lakeland 3,000ft Challenge -
    and raised a stunning £25,000 for...

  • Lewis's letter of praise 27

    ONE YOUNGSTER from Bradford was so impressed with his
    local store following its reinvigoration he just had to let the
    store manager know.
    Following a visit to the recently improved store, 12-yearold
    Lewis Flatt, who is...

  • Meat the team at Redditch 27

    WHEN COLLEAGUES on the meat and fish counter at
    Redditch scooped the top spot in a group-wide
    competition, they decided to donate the £1,200 prize to
    charity.
    The money was in recognition of selling 570 fresh
    turkeys last...

  • Soccer to 'em 27

    TEAMS FROM stores throughout Region 32 battled
    it out to win their annual soccer tournament. Last
    year's victors, Belgrave Road, were beaten on
    penalties in the men's finals by the Loughborough
    team. And walking away with the...

  • Wye Paul's a hero 27

    ON HEARING a colleague's
    eight-year-old granddaughter
    was losing her sight, I
    Hereford's Paul White decided |
    to offer his support. Paul, a
    serial charity runner, braved
    terrible weather to run the 30
    miles from Hereford...

  • That's what I call service! 28

    Stockton
    saves the day
    When John Prichard arrived at Stockton f ronn
    Mexico to celebrate his mother's 80th birthday,
    he was alarmed to discover that although dozens
    of friends and family had been invited, no...