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  • Contents 02

    contents
    features
    best goes west 6-7
    how regionality is helping
    farmers in the south west
    a healthy new you 8
    Sainsbury's can help you keep
    those new year resolutions
    the missing link 10-11
    the new customer...

  • Forward View 02

    By group chief executive Peter Davis
    Welcome to December's edition of the journal.
    Last montti I was delighted to meet so many local
    heroes when they came to the business centre to be
    rewarded for their voluntary work. It was...

  • If I were boss... 03

    Steven Driver, Sainsbury's to You,
    cQ-ordinator at Bury St Edmunds, airs his views
    Sainsbury's has a detailed colleague training
    programme in Delivering Great Service. However, there
    is real concern that this creates a "one...

  • Profits up for fourth consecutive half year 03

    SAINSBURY'S LATEST interim results
    show improved underlying group
    profits for the fourth consecutive sixmonth
    period. Profits are up10.7 per
    cent on last year - a clear reversal
    after two years of decline.
    Underlying...

  • Take five at the Q awards 03

    OUALITYWASthe
    watchword at the annual
    0 awards in November.
    ^ Sainsbury's came
    away with five trophies at
    The Quality Food and Drink
    Awards - beating Tesco and Asda
    which both came away empty-handed.
    Three of Sainsbury's...

  • Bites - Top Supermarket for Fourth Week Running 04

    bites
    TOP
    SUPERMARKET
    FOR FOURTH
    WEEK RUNNING
    Congratulations
    to store manager
    John Davies and
    his team at
    Hamilton. The
    store came top of
    the Grocer's
    "Storewatch"
    survey-the
    fourth
    consecutive...

  • Retail Eye 04

    the journal is keeping an eye on tine
    retail world as reported in the national,
    trade and regional press.
    • Tesco has bought the corner shop chain T&S for a
    reported £377 million. The move gives the retailer
    access to over...

  • Spend Christmas at the Local 04

    SAINSBURY'S LOCAL managers
    congregated at Holborn Local in
    October to see how to dress their
    stores for Christmas. The store's
    POS, decorations and Christmas
    products were dressed for the festive
    season so that all the...

  • Up to scratch 04

    CUSTOMERS COULD be laughing all the way to the
    bank thanks to a new own-label scratchcard from
    Sainsbury's.
    The scratchcard, which is now available in stores
    and petrol stations nationwide, could help Sainsbury's
    raise an...

  • Bites - Homebase Holding Sold 05

    bites
    HOMEBASE
    HOLDING SOLD
    Sainsbury's has
    sold its 17.3 per
    cent stake in
    HomebasetoGUS
    as part of the
    mass-market
    retailer's
    acquisition of
    Homebase from
    private equity
    firm Permira.
    The shareholding
    was retained...

  • Packs win prizes 05

    THE 10,000 £10 vouchers hidden in six million
    promotional packs of fruit, vegetable and salad
    during November and December in all stores
    certainly made shopping at Sainsbury's a treat for
    those customers who discovered they...

  • Tapping in to girl power 05

    BUSINESS TRANSFORMATION
    director Maggie Miller joined hot
    pop sensations Liberty X and a
    host of celebrities at London's
    Kensington Roof Gardens to unveil
    Itbeat - an exciting IT competition
    just for girls to design a web...

  • Waking up to waste 05

    NORTHERN IRELAND'S
    parliamentary under secretary of
    state Angela Smith has welcomed
    Sainsbury's signing up to the
    Wake Up To Waste retailers'
    charter. Sainsbury's
    sustainability manager Alison
    Austin signed the charter...

  • Best goes west 06

    Carol Trewin
    follows up last
    month's farming
    feature with a look
    athowSainsbury's
    is backing Britain's
    farmers by
    providing new
    opportunities
    for innovative
    products. Shoppers visiting Sainsbury's
    Hanl

  • A healthy new you 08

    As January approaches, many of
    us will be thinking about making
    resolutions to change our
    lifestyles - starting with eating
    morehealthily after the excesses
    of Christmas.
    And Sainsbury's is giving
    customers a helping hand...

  • Dress up for Christmas 09

    JEFF& CO wraps up Christmas
    perfectly with a festive collection
    of dresses and separates.
    Available in 43 stores, the range,
    as always, offers fashion-focused
    items at affordable prices.
    Dresses and skirts are
    embellished...

  • In Season 09

    Sprouts and chestnuts come into their own
    at this time of year, says Jane Curran, food
    and drink editor of Sainsbury's Magazine
    It was comedienne Victoria Wood who told the story of
    putting the brussels sprouts on in November...

  • Indian goes gourmet 09

    FOR THOSE looking for a change from tfie usual tikka
    masala or korma dishes, Sainsbury's has introduced a
    new range of 11 gourmet Indian ready meals.
    Vibrant traditional Indian herbs and spices are
    combined with more...

  • Three steps to detox 09

    IF YOU slightly overdo the festive celebrations and
    New Year parties, you will want to wash, buff and
    moisturise away all that overindulgence and start
    the new year relaxed and revitalised.
    And Sainsbury's has come up with the...

  • The missing link 10

    Sainsbury'snew
    customer contact
    management
    programme is
    takingthe
    company's
    commitment to
    delivering great
    service to new
    levels. Sainsbury's is the first major UK
    retailer to install a state-of-the-art
    customer service...

  • What a hero 12

    They'vegiven uptime to help others and raised money to support
    those organisations closest to their hearts. And now the efforts of
    Sainsbury's Local Heroes have been recognised at a special ceremony. All over the country,...

  • 'Tis the season for great service 14

    Forget the demanding kids, endless
    washing-up, arguments about TV and
    tawdry decorations... Christmas is still
    a wonderful time of year. Even old Scrooge, who thought it
    was all "humbug", eventually came
    around to appreciate...

  • Bank of good ideas 16

    DO YOU want to receive 1,000 Nectar points without
    spending anything? Well, by taking up Sainsbury's Bank
    exclusive offer for colleagues, you can.
    All you have to do is open up a Sainsbury's Bank's
    Instant Access Savings...

  • Belfast choir is on song 16

    THE METHODIST College Girls Choir
    from Belfast is Sainsbury's new Cfioir
    of the Year.
    The finalists were announced at
    the Lowry Centre in Manchester
    early in November when colleagues
    in media relations also managed...

  • Bites - Shaw's Expand 16

    bites
    SHAW'S
    EXPANDS
    Sainsbury's has
    expanded Its US
    operation, Shaw's,
    with the purchase
    of 18 stores from
    Ames for $75.5
    million. Ames was
    a discount retail
    chain which put
    itself Into
    liquidation in
    August....

  • Loyalty rewarded 16

    TWO SUCCESSFUL 25-year club dinners were held
    on 25 September and 10ctober at The Royal
    Lancaster Hotel in London, bringing together well
    over 1,000 existing and new members.
    Both were relaxed occasions with members able
    to...

  • Sister cities 17

    This month the journal takes a trip to the Bristols
    of England's West Country and the US's pair in
    Vermont and Connecticut. Bristol, Connecticut
    Bristol, Connecticut, was one of the first Shaw's
    stores to open in the state in...

  • Bumper crossword 18

    ACROSS
    I. Cave (6)
    5. Package(6)
    8. Christmas song (5)
    9. Very cold (6)
    10. Nut (6)
    II. Distressed (5)
    14. Softdrinl((8)
    16. Confectionery (6)
    18. Extremely poor (7-8)
    20. Angelic being (6)
    22. Cracker...

  • Fare comment - try this festive chestnut stuffing. 18

    pee-
    \UT IMEPIUf/i
    _ ^BAMETTEIH^'
    ICfA CUBES
    WITH hii BUNCH,-^-^
    CHOPPED, FRESHi
    PARSL£Y/- ^ « p
    SRBSSINTO
    BUTTERED
    i^rHEX COVER WITH. ^
    FOIL. >ir
    ZOCK OVEN FOR
    APPROX 30 lAmS.
    LIVER MIX.
    Z E&as,...

  • Nominate that star 18

    Clover is searching for
    Britain's favourite
    colleague restaurant
    stars, so if you have an
    unsung hero toiling hard
    behind the scenes, here's
    % yourchance to show
    how much you
    tciate their
    culfhary delights.
    The...

  • September competition winners 18

    September competition winners
    Winning the £25 crossword is Terence Hope, at Taplow. The £10 wordsearch
    goes to Caroline Allen, at Haverhill.
    For a list of the winners in the rest of the competitions featured in the
    September...

  • Solutions to November wordsearch and crossword 18

    Across: 1 Furtherance; 9 Outlast;
    lOTouch; 11 Rural;12 Curtail;
    13 Secure; 15 Absent; 18 Maestro;
    20 Regal; 22 Nurse; 23 Madness;
    24 Predicament.
    Down: 2 Utter; 3 Trailer; 4 Entice;
    5 Actor; 6 Courage;
    7 Nourishment; 8...

  • Pamper your little ones 19

    New exclusive Sainsbury's gift voucliers.
    Sainsbury's is now stocking new Pampers baby
    vouchers - the first U K supermarket to do so.
    With new mums spending an average of £800 a
    year on nappies, puli-ups and wipes, a Pampers...

  • Win a luxury break 19

    Hanover International is giving
    readers of thejournalthe chance
    to win a luxury short breal< at any
    one of its 12 hotels nationwide!
    You can chose from hotels set
    in the rolling hills and...

  • Express yourself 20

    r 19 paw you
    Harry the Cat Harrison, Bath:
    The house owner here, a rather clumsy fellow, finds
    dealing with your cans difficult.
    Once opened - and he's always too mean to give
    me the lot in one helping! - the top has sharp...

  • Cartoon 21

    On the other hand, fish don't have fingernails!

  • Salient points 21

    discontinued items
    Peter Burgess, Sainsbury's to You shopper,
    Beckenham:
    While viewing the Sainsbury's to You web site I often
    come across discontinued items.
    It seems our database is in need of a major overhaul.
    It must be...

  • Bags of fun 22

    SAINSBURY'S 800 goody bags went down a treat
    among youngsters attending East Basildon's Education
    Action Zone event.
    Sainsbury's supports the annual summer scliool
    project, organised by the Education Action Zone, which
    aims...

  • Climb every mountain 22

    WHEN LOUGHBOROUGH'S Jean Woolley decided to raise money
    for Guide Dogs for the Blind she wanted to set herself a challenge.
    I And that's exactly what she did when she travelled 90 kilometres in
    i Canada's Rocky Mountains - on...

  • Due south 22

    FIVE COLLEAGUES from Broadcut in Fareham
    took part in the Great South Run - and were
    proud to be among 8,185 participants from a
    total of 10,000 runners to complete the tenmile
    course.
    They trained for four weeks before the...

  • In Brief 22

    Colleagues at WHITLEY BAY took
    a poetic approach to Introducing
    Nectar to customers by displaying
    a poem In honour of the scheme at
    the entrance to the store.
    In a recent Issue we featured a
    picture of a Salnsbury's carrier...

  • Not shorts of support 22

    GREETER KATH Healy at Leeds Moortown made one young
    customer very happy when she organised for the keen Leeds United
    supporter to bring his football shorts in to the store. Kath, who also
    works part-time at the Leeds United...

  • Abseiling through the challenge 23

    A BRAVE team from Warren
    Heath raised £1,100 - thanks in
    part to a £500 Local Heroes
    award - when they joined in a
    charity abseil.
    Over the past six months the
    store has raised more than
    £3,000 - all of which goes to...

  • Bee there, done that 23

    WHEN NUNEATON set about promoting
    Nectar, Pam Angel took the task very
    seriously indeed - by not only penning a poem
    in its honour, but dressing for the part too.
    Pam's Ode to Nectar:
    Nectar cards are in the store
    Their...

  • Jackie's driving force 23

    Jackie's driving force

  • Lottery of life 23

    COLLEAGUES THROUGHOUT the company
    who are members of the SSA lottery donate
    ten per cent of the fund each year to two
    charities.
    The beneficiaries for 2001/2 are
    Macmillan Nurses and Victim Support.
    Sainsbury's Joy Foley...

  • Money, money, money 23

    THOSE MUSICALcolleaguesat
    Hadleigh Road put in a grand
    effort when they organised a
    sing-along-to-Abba evening -
    and raised £1,000. The money
    has been donated to East
    Anglia's Children's Hospices.
    Linda Haylett, one of...

  • 12 steps to great service 24

    Follow Sainsbury's 12 steps to help store colleagues
    deliver the best Christmas service ever. queue length
    easy
    Christmas is a busy |
    time when queues
    can develop
    quicl checl and as quickly as...

  • Checkout great service 24

    ivenng great checkout service is vital at Christmas,
    get store colleagues in the Christmas spirit for a
    ly trading period and to reinforce the message, store
    nagers and checkout managers attended a cascade
    int with regional...