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Pet Products
Sainsbury’s has sold cat and dog food for over 60 years, so even the choosiest of pets should find something they like in this overview.
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What is Bloater Paste?
Read about how Sainsbury's made and sold this tasty tea-time treat.
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70s Dinner Party
The archive is often complimented on our Own Label design aesthetic, so we thought it might be fun to take a look at some of the recipes of the same period to see if they were as ground breaking.
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Shopping Trolley
Which product can apparently withstand more than 5,000 miles of knocks but is quite sensitive to the human sweat gland? It’s a shopping trolley! Trolleys are always on the move and so is their design so let’s look back at this shopping essential equipment.
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Sugar and Spice...
And all things nice. A quick look at the changing face of our spices packaging.
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Souper Duper
As the days get shorter and colder we highlight some of the soup recipes in the collection.
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J Cosmetics
In 1981 JS launched their own brand cosmetics range called 'J' cosmetics. Enjoy this trip to fashion and glamour of 1980s with imagery that won't disappoint.
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Recipes for Success
The Sainsbury Archive is a treasure trove of recipes dating from the early 20th century to the present day. Whet your appetite with this overview!
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Festive Menu
For the upcoming festive season we trawled through materials old and new offering you some ultimate Christmas favourites and inspiration for your menu that most certainly will not disappoint.