"Sainsbury’s unveils new and improved Little Ones range in stores nationwide" press release

Press release announcing "the re-launch of its [Sainsbury's] entire Little Ones range, with 90 new and improved products set to hit shelves across the country in July 2012.
The Little Ones range, aimed at babies, toddlers and children up to the age of four, helps customers to purchase practical, affordable products that meet their babies' needs. To ensure that each product is just right for mums and dads, they have been rigorously tried and tested by an exclusive Little Ones customer panel, made up of 100 mums and dads. As a result, the new range features Sainsbury's stamp of approval on all packaging, so with a quick glance parents can rest assured that they are buying good quality products that are just right for their baby."