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Four videos containing unedited footage probably filmed for use in an "It's the Business" programme for Sainsbury's staff (mainly store management teams). "It's the Business" was the anchor business television programme on the "SMART" network (Sainsbury's Management and Retail Television). A label on one of the video tapes suggests that there was a business television programme broadcast on 6 January 1998, and "It's the Business" was usually broadcast near the beginning of each month. However the Archive does not seem to have a recording of a programme broadcast on this date.

Contents:
- Unedited footage, interviews and pieces to camera relating to a survey about shopping habits, Reward Points, the Christmas trading period. The presenter was Mark Jeffries and it was filmed at Nine Elms store. The interviews are with store staff, customers, and Andrew Glover (Senior Manager, Marketing Planning)
- Unedited footage of an interview with Richard Hyman (retail industry consultant) about how changing demographics will affect retail business including food shopping.
- Footage of text captions with some findings of shopping trends from a survey. The captions are headed "increasing number of small households", "increasing numbers of male shoppers", and "working patterns & looser family ties triggering changed lifestyles".